
Editor’s note: Black Friday has ended, so we’re no longer updating this post. If you want to shop Cyber Monday deals, see our roundup of all the best Cyber Monday deals here.
Just because people aren’t getting into fights at Best Buy on Black Friday these days doesn’t mean there are no good deals — it’s just harder to spot the best ones amid the overwhelm of the entire internet being on sale. That’s where your trusty Strategist staff comes in: We spend all year reporting on sales, so we know a genuinely good discount when we see one. As my colleagues and I have been tracking the best Cyber weekend deals on everything from bedding to beauty to toys, we’ve found quite a few products discounted to their lowest price ever — and as a bonus, many of them would make great gifts. Just note that prices could change or in-demand items could sell out at any time, so don’t dillydally. I’ll keep updating this story as we find more all-time-low prices, so keep checking back. And for everything else on sale, check out all the best Black Friday deals we’ve found.
Update on December 1: Updated prices and checked stock for all products.
I paid more than this when I bought a pair of used AirPods earlier this year. It’s the cheapest price we’ve seen and a genuinely great deal — and as a recently converted AirPods user, I can attest they are as good as everyone says.
If you’re all in on Apple but you don’t have a watch yet, here’s another all-time low. It’s tech writer Jordan McMahon’s pick for the best less-expensive smartwatch, which he says covers all the bases of a good smartwatch: tracking workouts, monitoring heart rate, tracking sleep and ovulation, and detecting falls or crashes.
For the truly Apple-pilled (or those simply in need of a new laptop), the brand-new MacBook is 20 percent off for the first time ever.
The “slim” version of the PS5 is 15 percent off, which doesn’t sound like much, but is still the lowest it’s ever been discounted. As the name suggests, it’s a bit thinner in profile than the original version of the PS5 (and speaking as someone who has one in my home, they are fairly large!).
The Bissell Little Green machine is a go-to gadget for cleaning experts, pet owners, and vintage-furniture flippers — and it’s currently the cheapest we’ve seen all year.
Dyson cordless vacuums are rarely discounted by more than 30 percent, so this is an especially good price. This slim model is lightweight and its swivel head makes it easy to reach under furniture.
If you’re feeling bougie, one of our favorite robot vacuums from Dyson is also on sale at an all-time low. McMahon says it’s especially good at picking up dust and large particles, like clumps of pet hair.
And if you are decidedly not feeling bougie, this already-affordable RoboVac is also discounted lower than we’ve seen before. It’s the runner-up on McMahon’s list and the robot vacuum that Strategist writer Liza Corsillo says helped her avoid couple’s therapy.
Here’s another one of our favorite cordless options. It’s a bit heavier than the Dyson above but has great suction power. The body can also hinge, so you don’t have to squat or bend to get hard-to-reach spots.
Plenty of other vacuums are also discounted to new lows, including this wet-dry vacuum cleaner that Strategist writer Bella Druckman is eyeing to buy for herself.
These over-the-ear headphones that writer Arielle Avila has spotted on dozens of teens on TikTok are half off, just in time to buy them as a holiday gift for the teen in your life.
The Bluetooth headphones Roxanne Gay swears by are on sale for just under $200.
Our best-in-class couch is 20 percent off, lower than writer Erin Schwartz says they’ve ever seen. (And they sat on 57 couches to find the very best.)
As the Strategist’s resident mattress expert, I can assure you, with confidence, that most mattresses are almost always on sale. The Parachute Eco is not one of those mattresses. It only ever gets discounted a few times a year during the biggest holiday sales events, and this Black Friday deal is the cheapest I’ve seen by about $180. This mattress just so happens to be one of our favorite innerspring models.
Everything else at Parachute is 30 percent off too (including items already on sale) — it’s the biggest sale we’ve seen in the history of the brand. Strategist deals editor Sam Daly recommends shopping the basics to get the cheapest-ever prices, since most of these items rarely go on sale at all. Standouts include my favorite down pillow, the linen sheets beloved by multiple Strategist staffers (myself included!), and a delightfully plush down-alternative topper.
This Japandi-style coffee table made from reclaimed oak is the cheapest we’ve seen, thanks to Sundays’ up to 40 percent off sale.
Our favorite bamboo bath mat is almost half off. New York deputy editor Alexis Swerdloff says it dries so quickly that she barely even notices it ever got wet. After seven years of use, hers still looks as good as it did when she first got it — something that can’t be said for most bath mats.
The maker of our best-in-class carry-on suitcase is also running its biggest sale to date. Writer Katherine Gillespie swears the Away Carry-On is worth its high price tag because it fits in most overhead bins, is sturdily built, and has a genuinely good warranty. But now the price is a bit more reasonable at just over $200.
Kosas’s Black Friday deal is better than ever before — 25 percent off everything, which is a nice bump up from the brand’s more-typical 20 percent offers. It’s a good time to try this concealer that beauty columnist Rio Viera-Newton uses when going foundation-free and that beauty writer Tembe Denton-Hurst has gone through four tubes of. Denton-Hurst says the formula is super creamy and the shade match is excellent.
Denton-Hurst says she rarely sees this Dyson hair dryer discounted more than 20 percent, but right now it’s 23 percent off at Nordstrom and Sephora. Not a big jump up, but on such an expensive hair tool, every dollar counts. It’s our best-in-class hair dryer, beloved by professionals and at-home hair-care aficionados alike.
The six-piece version of our best less-expensive blow-dryer brush with multiple attachments is at an all-time low. It’s designed for all hair types and comes with a diffuser, auto-wrap curlers, a paddle brush, and an oval brush.
If you don’t already have an electric toothbrush, you don’t even know how clean your teeth could be. This one is a similar model to Pariso’s beloved Sonicare toothbrush, which she said was the best thing she bought in a whole year. And it’s almost half off.
These Crest Whitestrips strips are also at an all-time-low price.
This brand is also going out of business January 1, 2025, but if you want to grow some fresh herbs right in your kitchen, it’s a solid indoor-garden kit for half off — but only in the black colorway.
Need a gift for the bird watcher in your life? Give them this smart bird feeder that records videos of all the feathered friends that drop by. Writer Jeremy Rellosa gifted it to his parents last Christmas and not long after, his family group chat became 99 percent bird videos. And even though it’s not quite 20 percent off, it’s cheaper than we’ve ever seen before.
The Strategist is designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read about here. We update links when possible, but note that deals can expire and all prices are subject to change.